Starting up: How to start a startup, step by step

Patrick Frank · The Blog Section B Latest: October 1, 2026 12 guides

Starting a company comes down to a few steps in the right order: test the idea, set up the business, launch it and land your first customers. Every guide I’ve written on it is here. Start with the lead story, and check your numbers with the free tools as you go.

In this section

11 more guides, newest first

  1. No. 107 · Oct 1, 2026

    The No-Code Founder Stack: Best Tools to Build, Launch, and Sell Online

    Start lean: pick one product tool, add payments and automation as needed, and price the full payment-to-delivery workflow.8 MIN READ
  2. No. 085 · Jul 27, 2026

    The No-BS Guide to Starting a Small Service Business

    Lean, no‑BS plan to pick one sellable service, price it, validate demand with 10 conversations, and get paid in 30–60 days.10 MIN READ
  3. No. 080 · Jul 1, 2026

    How to Validate a Business Idea Before You Waste Time Building It

    Test demand before building: define customers, run interviews, map workarounds, launch a landing page, and secure pre-sales or commitments.10 MIN READ
  4. No. 068 · Jun 16, 2026

    How to Test Product-Market Fit Before Launch

    Cheap ways to test product-market fit before you build: which assumptions to prove first, MVP and beta tests, and how to read the results.10 MIN READ
  5. No. 057 · Apr 25, 2026

    Beta Testing Frameworks for SaaS Startups

    Run focused SaaS beta tests: set clear goals, recruit ideal testers, track cohorts, and measure activation, retention, and bug fixes.14 MIN READ
  6. No. 024 · Dec 24, 2024

    "From Idea to Company: Definitive Checklist for Launching Your Company"

    A checklist for turning an idea into a company: research and test the idea, write the plan, build the brand, choose funding, hire and launch.6 MIN READ
  7. No. 018 · Dec 6, 2024

    Crafting the Perfect Founder Agreement: An Essential Guide Success

    What a founder agreement should cover (equity and vesting, roles, IP, money, decisions and disputes) and how to put one in place with co-founders.5 MIN READ
  8. No. 015 · Dec 6, 2024

    Patrick Frank: Pioneering Patient Engagement with PatientPartner

    Patrick Frank on building PatientPartner: going from a corporate job to founder, connecting patients with mentors, and pivoting into pharma.3 MIN READ
  9. No. 008 · Nov 22, 2024

    WELCOME TO THE SAUCE

    The first email every Secret Sauce subscriber gets: who I am, how each issue is laid out (Appetizer, Main Course, the Sauce) and what's coming.3 MIN READ
  10. No. 007 · Nov 22, 2024

    WHAT ARE YOU WAITING FOR?

    Issue one of The Secret Sauce: why waiting is the most expensive thing a founder can do, plus a Thanksgiving hot take and this week's Patty's Picks.6 MIN READ
  11. No. 002 · Nov 22, 2024

    Top 6 Business Foundation Building Blocks

    Six foundations every business needs: a clear brand message, a money system, customer service, daily work systems, a marketing plan, a growth plan.9 MIN READ

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